Business plan

A business plan is a formal statement of a set of business goals, the reasons they are believed attainable, and the plan for reaching those goals. It may also contain background information about the organization or team attempting to reach those goals.
Business plans may also target changes in perception and branding by the customer, client, taxpayer, or larger community. When the existing business is to assume a major change or when planning a new venture, a 3 to 5 year business plan is required, since investors will look for their annual return in that time frame.


  1. AUDIENCE
  2. CONTENT
  3. PRESENTATION FORMATS
  4. REVISITING THE BUSINESS PLAN
  5. COST OVERRUNS AND REVENUE SHORTFALLS
  6. LEGAL AND LIABILITY ISSUES
  7. DISCLOSURE REQUIREMENTS
  8. LIMITATIONS ON CONTENT AND AUDIENCE
  9. OPEN BUSINESS PLANS
  10. USES VENTURE CAPITAL
  11. WITHIN CORPORATIONS FUNDRAISING
  12. TOTAL QUALITY MANAGEMENT
  13.  MANAGEMENT BY OBJECTIVE
  14. STRATEGIC PLANNING
  15. EDUCATION
  16. NOT FOR PROFIT BUSINESSES
  17. SATIRES